It goes without saying that finding an audience can be tricky. What can be even trickier however, is choosing wether to maintain that audience, or find an entirely new one. This is a process that takes hard work and skill to pull off, but can easily be undone with a few mistakes. On the other hand, not looking at your work properly could land you with a different audience than you intended. In these cases, you have to ask yourself, 'what do I do?' Whith today's topic selected, let's get right to it.
To start off, we need to ask, why bring this question up at all? Well, let's say you've been doing nothing but draw coffee cups for awhile, and you want to try something new. Do you plan to still satisfy your coffee cup loving audience? On top of that, are your skills tuned to drawing something like wine glasses, so you can get that audience? A bit of a strange comparison, maybe, but my point is you need to consider where you are, where you want to go, and most importantly, the poeple you meet along the way when it comes to a change like this. It does rely on the actions you want to take, after all.
What if there is a factor beyond your control however? Let's say you write for a kid's show, and the kids grow up. Well, you can then change the show's tone, and tackle topics that they might start relating to as they grow older; on the other hand, you could just adapt your style to write for a new generation of kids. The same can be said about bringing up nostalgia and newer characters, trying to entertain a crowd you lost or entertaining a new crowd, etc. There's pros and cons to both sides, and no situation is going to be similar. The decision still has to be made, and chances are, you may or may not have a hand in it, so pay attention.
In the end, the answer on what you do about your audience is a tricky one. Circumstances will always put you in a situation, and you must respond to it. Think of it like working for a client's needs, except that client is made up of several opinions and tastes; which you will need to pick through. With all of that said, thank you so much for reading, and stay tuned!