So, you got a new project ready, and want to get into crowd-funding! Seems simple, right? I mean it seems to be the new thing independent creators are doing nowadays. Well....... Do you know what you're doing though? After all, just because it's an easy way to get money doesn't mean it's an easy way to do the work.
First off, it is required the platforms you do it on take five percent of what you earn. This is so they can make money, and keep their site running. So you could have a goal of one-thousand dollars, and they would need to take fifty. So you must plan accordingly! Not just for that, but for the entire goal you'll have.
Something else you'll need to worry about is rewarding your backers. I wouldn't say that it's a requirement, but I do think it'll help greatly. Make sure to give them perks, and rewards. So, that's another thing you need to budget. In the long run, it's best to get some financial advice from several sources.
Now, should your crowd-funding plan fail, what do you do? Well with me, I would just apologize, explain what went wrong, and refund every backer. If I can't, then I would find a way to make it up to them as soon as possible. They can't be blamed for your failing in this one, and it's important to keep a positive image. Don't just sleep on things, and not respond.
So in conclusion, know what you're doing. I've seen so many of these campaigns fail after reaching their goal, simply because they either didn't have enough, or they didn't keep motivated. Other times, it just feels like a scam. So keep your wits and dignity about you. Thank you for reading, make sure to comment below, and stay tuned!
